"Fashion shouldn't be about size! "

Petite and So What, the eco-responsible ready-to-wear brand for women from 1m45 to 1m60.

No more pants that are too long, sleeves that are too long, or clothes that are out of proportion!

Petite and So What takes your uniqueness to heart, offering pieces that are perfectly adapted and fitted to your size. 

It took us a year to perfect the lengths of our models: neither too long, nor too
short. Just right!

petite

Fashion to match

We want to contribute to better fashion by designing quality timeless products that last. Ninety percent of our designs are made in Europe, and fifty percent in France. Eco-responsibility, quality and comfort are the watchwords that define our collections.

Wear what you like!

Who sayspetites" can't wear long skirts? Let's break the fashion diktats that force us to wear short skirts or fitted cuts! At Petite and So What, we offer long skirts and wide pants, long dresses and pantsuits. Clothes with the right proportions make all the difference!

The designer Julie, 1m52

An eternal utopian who longs for a world where all women can wear pretty clothes that fit. 

An activist for the " petite cause on her fashion blog since 2013, she left the world of finance to pursue her dream: to create pretty clothes for petites and thus help them feel more confident.